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This page gathers the key numbers on how children in the UAE play, learn and stay active, from screen time to the toy market and ride-on safety rules. Each figure links to the page that publishes it, with the year it covers, so parents, teachers and journalists can cite it directly.

How to cite this page

Graflo Toys, “UAE Kids Play & Toy Statistics 2026”, updated 30 October 2026. Please link to this page and to the original source listed next to each figure.

Key facts: 20 figures from 13 sources, each checked against the source page on 30 October 2026.

Children in the UAE

Statistic Figure Where Period Source
Across the GCC, approximately 2.6 million children are aged three to five, according to an Arthur D. Little report. approximately 2.6 million GCC 2026 (report published October 2026) Khaleej Times, UAE leads GCC in early childhood education, with 82% pre-primary enrolment (citing Arthur D. Little, From Cradle to Classroom)

Screen time

Statistic Figure Where Period Source
37.7 per cent of UAE children aged 4 to 17 in a University of Sharjah and American University of Beirut study spent more than seven hours on screens each weekday, outside of lessons (parent-reported study, n=300). 37.7 per cent UAE 2025 (reported June 2025) The National, More than a third of UAE children spend over seven hours a day on screens, study finds
In the same study, 68.8 per cent of children who exceeded seven hours of screen time did not take part in any physical activity. 68.8 per cent UAE 2025 (reported June 2025) The National, More than a third of UAE children spend over seven hours a day on screens, study finds
Only one in four (26%) UAE secondary school children met recreational screen time recommendations, according to the UAE 2022 Report Card on physical activity. 26% UAE 2022 Report Card (data 2017 to 2021) Active Healthy Kids Global Alliance, Team UAE Publishes Paper on Their 2022 Report Card
Digital media use rises to 97 per cent among UAE children aged 5 to 8, according to a survey of over 10,000 parents by NYU Abu Dhabi and the Abu Dhabi Early Childhood Authority. 97 per cent UAE 2025 (published 12 May 2025) Khaleej Times, Abu Dhabi kids get first device at 3 years old, study finds
Children in Abu Dhabi get their first digital device at an average age of 3 years and 4 months. 3 years and 4 months UAE 2025 (published 12 May 2025) Khaleej Times, Abu Dhabi kids get first device at 3 years old, study finds

Play & activity

Statistic Figure Where Period Source
Only one in five (19%) UAE school children got the recommended amount of moderate-to-vigorous physical activity, earning a grade F in the UAE 2022 Report Card. 19% UAE 2022 Report Card (data 2017 to 2021) Active Healthy Kids Global Alliance, Team UAE Publishes Paper on Their 2022 Report Card
Less than 1% of UAE school children used active transport (such as walking or cycling) to and from school. Less than 1% UAE 2022 Report Card (data 2017 to 2021) Active Healthy Kids Global Alliance, Team UAE Publishes Paper on Their 2022 Report Card
Only 40.8% of UAE children aged 4 to 9 in a 2025 British Journal of Nutrition study met physical activity recommendations. 40.8% UAE 2025 (study published 2025) British Journal of Nutrition (Naja et al.), Lifestyle patterns and their associations with overweight and obesity among children aged 4-9 years in the United Arab Emirates
Globally, 81% of adolescents aged 11 to 17 were physically inactive, according to the WHO. 81% Global 2016 data (Guthold et al. 2019), WHO fact sheet 2024 World Health Organization, Physical activity fact sheet

Health

Statistic Figure Where Period Source
In 2024, 400 million children and adolescents aged 5 to 19 worldwide were overweight, including 170 million living with obesity. 400 million; 170 million Global 2024 World Health Organization, Obesity and overweight fact sheet
The prevalence of overweight among children and adolescents aged 5 to 19 rose from 8% in 1990 to 20% in 2024. 8% to 20% Global 1990 to 2024 World Health Organization, Q&A: Noncommunicable diseases: Childhood overweight and obesity
11.5% of UAE children aged 4 to 9 in a 2025 British Journal of Nutrition study (n=426, Dubai, Sharjah and Abu Dhabi) were overweight or obese. 11.5% UAE 2025 (study published 2025) British Journal of Nutrition (Naja et al.), Lifestyle patterns and their associations with overweight and obesity among children aged 4-9 years in the United Arab Emirates

Learning & STEM

Statistic Figure Where Period Source
The UAE leads the GCC in early childhood education, with pre-primary enrolment reaching approximately 82 per cent. approximately 82 per cent UAE 2026 (report published October 2026) Khaleej Times, UAE leads GCC in early childhood education, with 82% pre-primary enrolment (citing Arthur D. Little)
96% of UAE parents believe computer science fosters creativity, according to a World Government Summit report. 96% UAE 2024 (WGS report) Zawya, 88% of public believes computer science opens job opportunities and reduces inequalities: WGS report

Toy market

Statistic Figure Where Period Source
The UAE toys market reached USD 608.0 million in 2025 and is expected to reach USD 1,111.5 million by 2034, according to IMARC Group. USD 608.0 Million; USD 1,111.5 Million UAE 2025; forecast 2034 IMARC Group, UAE Toys Market report summary page
Consumers in the UAE (23%) were the most likely of 17 markets surveyed by YouGov to say they would spend more than usual on toys, games, puzzles and books in the next 12 months. 23% UAE Fieldwork November 2023 (published February 2024) YouGov, All work, no play? Nearly a quarter of consumers say they won't buy toys or books this year
Global toy sales across 12 markets tracked by Circana declined by 0.6 percent in 2024 compared with 2023. 0.6 percent decline Global 2024 The Toy Association, Circana: U.S. 2024 Toy Sales Remain Flat, Moving from Correction to Consistency
Building sets grew for the fifth consecutive year globally in 2024, up 14 percent across Circana's 12 tracked markets. 14 percent Global 2024 The Toy Association, Circana: U.S. 2024 Toy Sales Remain Flat, Moving from Correction to Consistency

Safety

Statistic Figure Where Period Source
Under Dubai's Administrative Resolution No. (468) of 2019, children under 12 may not ride a pedal cycle on a road unless accompanied by someone aged at least 18, and riders must wear a protective helmet. 12; 18 Dubai 2019 resolution Dubai Legislation Portal, Administrative Resolution No. (468) of 2019

Notes on the data

  • Study samples are named where the source gives them; survey and study figures describe their own sample, not every child in the UAE.
  • The UAE toy market figure is from IMARC Group, a commercial research publisher; no official UAE toy market statistic was found.

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